Marketing Tips

This page contains links to many marketing articles, including 100 Marketing Tips, a free PDF, which is available on this page, along with the PDFs Blogging 101 and How to Create a Newsletter. There’s a section for Social Media marketing as well as Amazon and Goodreads. Plus, a list of videos I’ve done on YouTube about various marketing topics.


100 Marketing Tips – 100 tips!

How to Create an Author Facebook Page – Clueless about Facebook pages! This article will help you create an awesome page and engage with your followers.

Blogging 101 – All you need to know about starting a blog.

How to Set Up a Blog Tour – Want to do a blog tour? I’m offering ideas and tips to help you get it done.

How to Create a Press Kit – Not everyone has one, but you should consider making one so information about you and your books is easily accessible by the people who need it.

Book Release Party – Party time! This article is full of advice on how to throw a Facebook party.

How to Create a Website – An author website needs certain tools for it to be effective.

How to Design a Business Card – Tips on how to design a good calling card.

Twitter for Writers – All you need to know to join Twitter.

Instagram for Writers – 20 Instagram Ideas – Tips on how to utilize this photo app.

How to Create a Newsletter – Author newsletters can build readership.

Paid Book Blitz Results – My experience with a paid book blitz service.

What Happened When I Had a Free (Companion) eBook During My Blog Tour? – My experience with The Disaster Curse being free for a limited time.

New Release Marketing Conclusions – A breakdown of what I did for my release A Fighting Chance.

Knowing Your Human Design Can Change Your Life, How You Work, and How You Sell – What is Human Design?

Marketing Guest Posts:

My Marketing Plan for A FIGHTING CHANCE @ Victoria Marie Lees

How to Do Honest and Legal Giveaways as an Author @ Jane Friedman

You Don’t Need an Author Website…Yet @ RE Fiction

10 Ways to Promote Backlist Titles @ Fiction University

10 Great Places to Promote Your Book Online @ The IWSG

3 Things You’re Probably Not Doing on Goodreads that You Should @ Elizabeth Spann Craig

3 More Things You Should Do on Goodreads @ Elizabeth Spann Craig

5 Ways to Spice Up Your Amazon Book Pages @ The Creative Penn

How to Spice Up Your Amazon Author Profile @ The Creative Penn

Dear Debbie Downer Writer @ Unicorn Bell

Social Media Guest Posts:

Do Authors Need to Be on Social Media? @ Damyanti Writes

How Writers Can Use the Power of Instagram @ The Independent Publishing Magazine

How to Build Blog Traffic the Smart Way – Part 1 @ Almost an Author

How to Build Blog Traffic the Smart Way – Part 2 @ Almost an Author

Using Litsy as an Author @ Sharing with Writers

10 Things You Can Do on Your Author YouTube Channel @ Literary Rambles

Using YouTube for Greater Author Visibility @ Pen and Prosper

Dear Confused Facebook Author @ Unicorn Bell

Book Events:

5 Tips for Selling Your Books at Events on a Budget @ Jane Friedman

6 Gadgets to Take to Your Next Book Event @ Fiction University

How to Prep for an Outdoor Book and Author Event @ Fiction University

Book Release Party

Book Signing Fear 

Advice for Book Events

Advice for No-Show Events

Videos on Marketing:

Can a Book be Successful without Social Media

Do I Need a Website?

Marketing Spark 1 – Branding

Marketing Spark 2 – Newsletters

Marketing Spark 3 – Amazon

Marketing Spark 4 – Goodreads

Marketing Spark 5 – Author Websites

Marketing Spark 6 – Social Media

Marketing Spark 7 – Blogging

Marketing Spark 8 – Publishing

Marketing Spark 9 – Book Events

Marketing Spark 10 – Promo



Everything you need to know, consider, and plan before you start a blog. Plus, what to include in your blog, such as gadgets, pages, and categories. Then, how to get readers/followers. And at the end I included a list of blog post ideas.



Tons of tips on how to market including sections on reviews, Amazon, Goodreads, website, social media, blog, publishing, release promo, writing community, contests and giveaways, sales and free eBooks, advertisements, book signings/readings/events, books in stores, go to your local community, press, video, and magazines.



Here I walk you through the steps of setting up a newsletter from the first step of setting up your email address domain to designing your newsletter. I also provide tips on how to get subscribers the ethical way and what you can put in your newsletter to make it unique.